“Both organisations are global leading technology and data driven businesses that exist to connect fans with their favourite artists,” said Ticketek managing director Cameron Hoy.
“With this partnership, Ticketek and Spotify will fuel artist discovery and bring fans one step closer to their favourite artists, creating a seamless ticket purchase experience.
“This alignment will ensure Australian music fans have every opportunity to see their favourite artist when they are touring locally.”
Users will be presented with personalised recommendations for upcoming shows based upon their unique taste profile.
“Spotify is very excited to be adding Ticketek to its Live Events Feed in Australia, in order to continue growing the company’s global strategy of diving headfirst into concert discoverability,” said Rene Volker, Spotify senior director of Live Events.