MCEC launches new studios for virtual events

Melbourne Convention and Exhibition Centre (MCEC) is launching a new virtual event offering.

As part of the offering, MCEC has invested in purpose-built studios that allow for scalable events – from a more intimate chat to a panel discussion of up to six presenters.

There’s also has the capacity to host live-streaming across multiple spaces that allow for a hybrid of virtual and in-person events, for when restrictions ease.

“While we can’t meet in person or use our studios under current restrictions in Melbourne at the moment, we’re offering our customers solutions on the other side of our city’s Stage 4 restrictions,” said MCEC chief executive Peter King.

“Even when we are able to come together in-person, virtual will give customers access to new audiences and audience-insights, while making it easier for international delegates and presenters to take part.”

MCEC’s virtual event offering and studios will be available after Melbourne’s Stage 4 restrictions end on September 13.