As part of the new partnership, Grip will launch its innovative meetings algorithm in an APAC in-person event first, matching connections between AIME attendees using over a billion AI data points to unite preferences.
Through its custom functionality, the AI Scoring Matrix, meetings will match through a series of criteria, including meeting preferences, profiled data from buyers and exhibitors, preferences against similar delegates at the event, and meeting ratings between similar users.
Silke Calder, AIME’s event director, said the advanced technology will help revolutionise the way domestic and international delegates conduct business.
“This really feels like a natural partnership with both our organisations committed to excellence in all that we do,” she said.
“As the world looks forward to a more open post-COVID environment, AIME 2022 is set to hypercharge real demand for important business events in the years to come. We can’t wait to reconnect with you all.”
With capabilities to an unlimited number of meetings, the new platform will give delegates and exhibitors more predictive and accurate leads when it comes to potential business partners.
“After so much change in the business events industry, organisers are being pressured to get ahead of the curve,” said Tim Groot, CEO of Grip.
“The best way to do that is by networking with people in your community, fully understanding the challenges ahead and becoming aware of the solutions available. AIME provides the perfect space to do exactly that.
“Our platform will allow participants to have a seamless experience in making connections and building new relationships that will move the business events industry forward. We can’t wait to see the amazing business opportunities created at AIME 2022.”
AIME will take place at the Melbourne Convention and Exhibition Centre on March 21–23 in-person and online March 28–April 1.