Sydney joins expanding Hybrid City Alliance

Sydney has joined the expanding list of destinations of the Hybrid City Alliance.

Launched late last year, the alliance has expanded its members to include Sydney, Antwerp, Cannes, Durban, Edmonton, Lausanne Montreux, Seoul and Zurich, joining co-founding members The Hague, Ottawa, Prague and Geneva.

As the Alliance has grown it has conducted a series of focus groups and discussions with a range of PCOs and event organisers, with the findings to be used in a white paper due for release in the coming weeks.