The Spain Tourism Board has appointed Monica Sanchez to head its office in Singapore as the new director in charge of Southeast Asia, Australia, and New Zealand.
“The markets in which the office works are very diverse in terms of interests and preferences,” Sanchez said.
“The aim is to attract travellers interested in unique experiences, off- beaten tracks, the local culture, gastronomy and values of Spain. A tourism marked by quality and not quantity.
“The Spanish tourism industry is well prepared to welcome tourists while ensuring their health and safety. The sector has made a huge effort to adapt to what we call is the “new normal” and has succeeded in implementing effective measures.
“There is no improvisation by administrations or private sector when it comes to welcoming tourists. Spain and its hospitality sector is ready to offer its best tourism products and services with the maximum guarantees of safety and protection as we wait for normal travel flow to return.”