Singapore sees surge in MICE visitors

Last year marked another strong year for Singapore’s tourism sector, with both tourism receipts and visitor arrivals achieving new highs.

From January to September 2018, travel receipts from the business travel and meetings, incentive travel, conventions and exhibitions (BTMICE) sector rose by 10 per cent to S$3.44 billion, compared to the same period in 2017. This was driven by the growth in BTMICE visitor arrivals, which rose 14 per cent year-on-year to hit two million.

Tourism receipts rose 1 per cent to S$27.1 billion, mainly due to growth in visitor arrivals across almost all of the top 15 markets and higher visitor spending from all top five tourism receipts markets.

Singapore’s status as a top MICE city was further reinforced by playing host to notable events such as the Bloomberg New Economy Forum, which was attended by world leaders and global CEOs, and mega Asian technology conference ConnecTechAsia.

“We are pleased that Singapore’s tourism sector performed well in 2018 despite some economic uncertainties,” said Singapore Tourism Board chief executive Keith Tan.

“We were fortunate to have benefited from a confluence of positive factors such as strong Asia-Pacific travel demand, increased flight connectivity to Singapore, and various high-profile events. It is also heartening to see our marketing efforts and collaborations with industry partners bearing fruit.”