A fast-growing online travel platform is looking to transform the hotel room booking world of frequent travellers in Asia Pacific.
Launched in 2014 in the Netherlands, Bidroom currently offers 125,000 hotel properties in 128 countries to frequent travellers who benefit from guaranteed lower room rates compared to other online travel agents.
The company’s primary mission is to offer an alternative to the online travel agent market which can charge commissions up to 25 per cent.
Hotels aren’t charged any commission, but later pay Bidroom after a certain threshold of bookings has been reached.
The model works best for frequent travellers because they pay a modest membership fee to join Bidroom and then have access to the special room rates.
Members receive additional value added offers such as last-minute deals, premium wi-fi, late-check out, welcome drink, restaurant discounts and more.
“Bidroom is demonstrably cheaper than all known online travel agents,” said Bidroom co-founder Michael Ros. “The result is a terrific deal for travellers that also delivers transparency and fair play for the consumer and hotelier.
“Robin Hood took money from the rich to give to the poor. Bidroom eliminates commissions and returns value to travellers. The online hotel booking forest is now a better place to take a trip.”
Bidroom has attracted leading hotel brands, big and small, chain and indie, from Berlin to Bangkok, Cape Town to Copenhagen, as well as apartment properties.