Quest Collingwood is set to open on March 31, marking the first opening for the brand this year by parent company The Ascott Limited.
The Ascott Limited Australia’s James Shields said the property will tap into growing demand from major local industries like construction, healthcare and education, in addition to the interstate visitor market.
“Whether travelling for work or leisure, Quest Collingwood will meet the diverse needs of post-pandemic travellers through offering four spacious accommodation types from studio to interconnecting three bedroom apartments for short or extended stays,“ he said.
“The upper eight levels will be occupied by Quest Collingwood and its 83-apartment hotel which will include a business centre, meeting facilities, and a fitness centre.”
The new property is a joint venture between existing franchise business owners Roberto Salicio and Ben Burns, and Kane and Stephanie Robertson.
“There’s major local industries and corporate headquarters for a strong extended stay market, so we’re forecasting 70% of our business will be corporate from Monday-Friday,” said Kane.
“We’re also perfectly positioned to capture growing levels of leisure demand in domestic travel. Quest Collingwood is opening the same time as the Formula 1 Rolex Australian Grand Prix, the Melbourne International Comedy Festival and the Melbourne Food & Wine Festival. Our close proximity to the MCG will also attract interstate visitor demand during the AFL season.”