New online hub to help organisers market their events in New Zealand

zealand

Tourism New Zealand has launched a new Delegate Marketing Hub featuring more than 150 assets to help conference and event organisers promote their upcoming events in New Zealand.

The library of free marketing tools includes videos, eDM headers and footers, social media tiles, postcards, factsheets, maps, sample itineraries, pre-written copy and website design tips. White label promotional material can be downloaded and customised with the logo and information for a specific event.

The one-stop shop also offers a suite of new and refreshed toolkits to support conference organisers. These offer advice, timelines, and strategies for the conference planning process including timelines, marketing best practices, incorporating Māori culture, sustainability and legacy frameworks.

“We know the opportunity to explore New Zealand plays an important part in enticing delegates to attend conferences hosted here,” said Bjoern Spreitzer, Tourism New Zealand’s head of business events.

“We want to make it easy for organisers to promote their event and New Zealand to attract as many registrations as possible and ensure the success of their event.

“The how-to guides not only support organisers on their conference hosting journey, but ensure the events held here enrich New Zealand beyond the economic impact, by providing meaningful connections with our culture, people, and environment.”