Event Management International (EMI) has rescheduled its annual Melbourne Dog Lovers Show to October 2022 following the ongoing uncertainty caused by the pandemic.
One of the world’s largest dog-dedicated festivals, the Melbourne Dog Lovers Show was set to make its debut at at Melbourne Convention and Exhibition Centre (MCEC) this October after eight years at the Royal Exhibition Building. Its postponement marks EMI’s ninth rescheduled event since the start of the pandemic in March 2020.
“We were confident that an October 2021 date would provide us with ample time for the situation to subside across the nation, but unfortunately that’s not the case and it’s now unlikely that any major indoor events will run in 2021,” said Jason Humphris, CEO of EMI and show founder.
Before the current east coast outbreak, EMI was gearing up for its most successful year yet with advanced ticket sales for the Sydney Dog Lovers Show up more than 220 per cent and the Melbourne Dog Lovers Show was set to break attendance records with its first appearance at the MCEC.
“Like many other small businesses and event organisers across Australia, these past 18-months have been incredibly challenging,” said Humphris.
“I am so proud of our team who have worked tirelessly to get these shows to such a strong position despite not being able to see them come to fruition.
“Rescheduling to 2022 enables us to wait for a period where there is more economic stability, lockdowns are no longer the default of governments and a much larger percentage of the population is vaccinated – that’s when we are confident this sector and our Show will have a clear path to success and be able to thrive.
“Our hearts go out to all the other event organisers, suppliers and venues that have been hit so hard once again this year and are dealing with the challenge of not being able to recover substantial financial sums. Over the next 12 months, we are committed to doing everything we can to deliver our best Shows yet in 2022 when the world is hopefully in much better shape.”