Live Entertainment Industry Forum to headline Event Summit

The Live Entertainment Industry Forum (LEIF) will headline the upcoming Event Summit.

The panel, hosted by LEIF Chair James Sutherland and Live Nation Asia Pacific’s Geoff Jones and Roger Field, will share the progress and key strategic direction of the Forum, which was established during the COVID crisis to provide a uniformed voice of the live entertainment industry in supporting the COVID-safe reactivation of events with live audiences across Australia.

The opening session will include a first-look presentation by EY’s Matt Colston on the first ever study to assess the economic contribution of the live entertainment industry, the impact of COVID-19 on the sector and the economic outlook for recovery.

“This is a critical time for our industry to unite on a roadmap to bring fans safely back to events and bring jobs quickly back to the live sector, which has been brought to its knees by the event of the last six months and is still facing an uncertain future,” Sutherland said.

“We are thrilled to be partnering with the Event Summit 2020 to discuss the important work we have been doing with LEIF to that end and to share the important research developed by EY that will help shape the industry’s vision for how we recover as quickly and as safely as possible.”

Event Summit director Sam Jackson said he had personally felt the impact COVID-19 has had on the industry.

“Whilst we look forward to a time that large events take place, we are highly encouraged by the progress NSW and Australia has made in eliminating COVID cases,” he said.

“With this in mind, we have made the decision for Event Summit be a part of the solution and contribute to the long-term goal of bringing our industry back to life.

“We have an agenda full of engaging expert content that is completely free, provided by our streaming partner, Twitch. We’d like to thank our speakers, sponsors and contributors for their emphatic response to this year’s summit. They have all provided significant resources to ensure Event Summit 2020 will go ahead, completely free, to help get our industry back on its feet.”

NSW Tourism Minister Stuart Ayres said this year has been incredibly challenging for those working in the events industry.

“The Event Summit presents an exciting opportunity for event professionals to learn from the best, as we all work together to rebuild the industry and come back stronger than ever,” he said.

Originally intended to be a physical event, the organisers have partnered with Twitch TV to make the conference totally virtual and will be completely free of charge.

Go to www.eventsummit.com.au to register your interest.