A scientific congress by the Italian Academy of Prosthetic Odontology (AIOP) has been transformed into a fully digital and immersive event in just one month.
AIOP on Air was originally scheduled to take place in the congress center in the Italian city of Riccione from April 30 to May 2. The scientific content of the congress was already defined, the sponsors confirmed, and a good number of participants were registered. But the coronavirus pandemic ended any chance of a physical event.
Working in collaboration and in partnership with AIM Group International, the AIOP embarked on an ambitious plan to transform its annual congress to a fully online event.
Drawing on the technical expertise of Tecnoconference – TC Group, the delegates will be able to follow the congress sessions remotely, simply by connecting online to the “AIOP On Air” platform.
Several tools will be used to ensure active online audience participation. It will be possible to interact with speakers and exchange views with other participants through chat rooms and poll systems.
The event will take place in a “virtual television studio” which has a realistic and immersive layout, with different graphic set-ups according to the type of session.
Moderated with a strong chairperson, there will be a live talk show, where supporters and opponents of a specific topic will discuss, debate and engage with the online audience.
The large exhibition area, planned for the conference center, will be realised through a complete digital experience. A well-structured area dedicated to sponsors will offer the possibility of following thematic itineraries (live and on-demand), consulting corporate documents and presentations, but also attending one-to-one or even one-to-many meetings with exhibitors.
“I am convinced that this innovative event, whose origin is undoubtedly caused by the Covid-19 emergency, will transform a challenge into an opportunity, opening new horizons even for the future when the emergency is over,” said Carlo Poggio, president of AIOP.
All the content of the live event will be available on demand for one year.
“We are delighted that AIOP decided to undertake this innovative path together with us, rescheduling the entire event in a few weeks,” said Rosangela Quieti, managing director of the Congress Department, AIM Group International.
“As event professionals, we know that in this crisis situation, we must put our in-depth knowledge of the needs of scientific societies and companies and of the learning processes to create effective virtual events. Technology allows us to create educational and experiential paths user-friendly, engaging and interactive sessions that can keep attention high and facilitate the knowledge exchange typical of live events”.