International adventure tourism experts to converge on Queenstown

Queenstown in New Zealand has won a bid to host the 2020 International Adventure Conference, which will bring leading tourism researchers to the Southern Hemisphere for the first time, in December next year.

The winning bid was presented by Dr Susan Houge Mackenzie on behalf of her team from the University of Otago, Queenstown Resort College, and the Otago Polytechnic Institute of Sport and Adventure.

“Queenstown’s global reputation as an adventure tourism hub made it a stand-out choice for the Adventure Tourism Research Association (ATRA),” said Dr Houge Mackenzie, who is a lecturer in the Department of Tourism at the University of Otago and a member of the World Tourism Forum

“Queenstown is an ideal place for adventure tourism researchers, operators and policy makers to engage.”

Dr Susan Houge Mackenzie from the University of Otago.

Dr Houge Mackenzie says the conference will have a strong emphasis on sustainable development goals and how adventure tourism can help support and work to meet these at both an international and local level.

“We hope local practitioners and policy makers will benefit from international perspectives and expertise, and our international delegates in turn want to learn about Queenstown’s unique approaches to adventure tourism.”

Co-founder of ATRA, Professor Peter Varley based in Sogndal, Norway says he is delighted to be collaborating with the conference hosts in New Zealand.

“It’s a tremendous opportunity for the adventure tourism community to have this conference in the Southern Hemisphere for the first time,” he said. “Queenstown has a rightful claim to be the premier adventure tourism destination globally. It is a very fitting setting for our conference, which routinely attracts a diverse international audience to discover and debate the burning issues which shape the industry.”