International Convention Centre Sydney (ICC Sydney) has launched a new multi-platform marketing campaign that reflects the venue’s growth since its opening two years ago.
The More Than a Venue campaign showcases the venue’s combination of people, services and partners, highlighting its Legacy Program, Feeding Your Performance culinary philosophy, collection of artworks and its reach into the creative, education and innovation hubs of the city.
“We launched this campaign to shine a light on the stories, and the people, that help drive success at ICC Sydney each and every day,” said Geoff Donaghy, CEO of ICC Sydney. “It uncovers the unexpected, the undiscovered, and the unique ways in which our people and our place offer so much More Than a Venue for our clients and their delegates.
“Whether clients are organising a convention for thousands or an intimate event, we provide the very best that Sydney has to offer. We are proud to be regarded as a leader in our industry, known for venturing beyond the norm and branching into new territories – whether that be through our incredible food and wine, our service delivery or our unmatched community connections. From here, we will only build on the value that we deliver.”