Hotel rates rise as a rejuvenated Whitsundays looks ahead

The Whitsundays is seeing a surge in international hotel booking rates following a wave of accommodation activity.

According to the latest Hotel Price Index published by Hotels.com, international hotel booking rates in the Whitsundays increased 10 per cent in 2018.

The index recorded an average price of $248 per night paid by international visitors in the Whitsundays in 2018, up from $225 a night in 2017. Countrywide, the average price paid by overseas guests was unchanged at $177 per night, the index found.

The rise in rates follows a bad year in 2017, with the region taking a hit from Cyclone Debbie which struck in late March and forced the closure of a number of resorts including Daydream Island and Hayman Island.

The new look rooms at Daydream Island Resort.

Speaking to the Australian Financial Review, Hamilton Island CEO Glenn Bourke said the cyclone had a silver lining in helping drive refurbishments across the board.

He also welcomed the recent re-opening of a new look Daydream Island Resort and the imminent opening of a redeveloped InterContinental Hayman Island Resort, saying it would have a positive flow on effect for the whole region.

“It improves value offering to visitors, increasing air access and lowers fares and means everyone has to lift their standards to be competitive,” he said.