Events Industry Council launches data collection for its Economic Significance Study

The Events Industry Council (EIC) has launched the data collection phase of its Economic Significance Study, in collaboration with Oxford Economics.

The Global Economic Significance of Business Events survey aims to quantify the significant contribution made by the business events sector to the global economy.

The Economic Significance Study comprises four insight streams to examine the global events industry’s economic impact and, for the first time, quantify the cumulative losses experienced in 2020 due to the COVID-19 pandemic.

As part of the Study, the EIC today released its latest Global Business Events Barometer, 2021 Q4.

“This survey is an essential component of our Economic Significance Study and I urge event professionals to take a few moments of their time to complete it so that we can ensure our data are as comprehensive as possible.,” said Amy Calvert, CEO of EIC.

“We know that business events are a major contributor to the global economy and by determining the full value of meetings in 2021, as well as prospects for 2022, we are able to actively provide a clear and credible statistical base on which to gain recognition for our industry as a vital economic driver.”

The survey will close on 25 June 2022. To take part click here.