The Capes region in Western Australia has been given a slice of the State Government’s Regional Events Scheme funding.
More than $1 million was split between 68 events throughout the State, with seven City of Busselton-based events securing a part of the funding. In addition, 11 South West events in Margaret River, Nannup and Bunbury also scored a portion of the funding.
Successful events include the new Busselton Jetty SquidFest, Jazz by the Bay and the South West Craft Beer Festival, with Tourism Minister Paul Papalia saying the events “create a point of difference and a reason for people to get out of the city”.
Speaking to The West Australia, City of Busselton Mayor Grant Henley said the funding provided “very welcome support.”
“Not only are these events great for local people, they are important tourist drawcards which return significant economic and social benefits to the region,” he said.
Margaret River Busselton Tourism Association joint chief executive Sharna Kearney said a strong events calendar is pivotal in “positioning the narrative of the region”.
“The Busselton Jetty Swim and X Adventure Dunsborough puts the spotlight on the region as a nature and adventure destination, Jazz by the Bay attracts culture vultures, and the South West Craft Beer Festival draws in a culinary crowd,” she said. “This can be particularly valuable during traditionally non-peak travel periods.”