CWT M&E launches new global direct booking platform

CWT Meetings & Events has launched a direct-booking platform for small meetings.

CWT easy meetings offers access to over 250,000 meeting rooms in hotels as well as unique venues and event spaces in more than 90 countries.

“Before the pandemic, many of our clients spent up to 70 per cent of their meetings and events budget on small meetings,” said Chris Bowen, managing director CWT Meetings & Events.

“As the desire for real engagement grows and face-to-face business meetings gradually resume, we expect this figure to increase due to restrictions on group sizes and safe distancing requirements. Surprisingly however, most organisations still don’t have any standardized processes or solutions to manage small meetings, the way they do for large events or transient business travel.

“With CWT easy meetings, we’re making the search and booking process simple and efficient for meeting organisers, eliminating the need for them to manually search for open and available venues. At the same time, we’re helping companies consolidate crucial information about their meetings spend and activities that will enable better cost control and risk management.”