Crowne Plaza Hunter Valley to rebrand to Rydges after deal with EVT

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The Crowne Plaza Hunter Valley is one of three properties owned by Jerry Schwartz in the region.

EVT will take over the operations of hotelier Jerry Schwartz’s Hunter Valley Resort, which is currently operated by IHG as Crowne Plaza Hunter Valley.

The property will be relaunched in May as Rydges Resort Hunter Valley.

Rydges Resort Hunter Valley will be the fifth property that EVT manage for the Schwartz Family Company.

The multi-year partnership also includes a management extension for Rydges World Square Sydney and Rydges Sydney Central.

“Hunter Valley Resort is unique and iconic to the region; we are proud to welcome the hotel into the Rydges portfolio,” said Norman Arundel, EVT director of hotels and resorts.

“As an Australasian owner-operator, we are recognised for the strength of our commercial results and ability to maximise assets. We have developed a highly effective relationship with Dr Schwartz and his company, a relationship built on mutual trust and strong performance.”

Schwartz said they are confident EVT will deliver “outstanding results” for Rydges Resort Hunter Valley.

“Being the fifth property under their management, we believe EVT’s experience, local agility and track record of market leading results will bring significant value to the future success of our property,” he said.