Bain team player appointed as COO of Virgin Australia

Virgin Australia has appointed Dave Emerson as its new chief commercial officer.

Emerson is a Bain & Company senior partner and head of Bain’s global airline practice, with his appointment signalling new owner Bain Capital’s intentions to keep a close eye on the carrier as it looks to rebuild in a post Covid world.

Virgin Australia CEO Jayne Hrdlicka as CEO was also a former Bain & Company partner.

Emerson will be based out of Brisbane and tasked with overseeing commercial strategy, including revenue management, sales, distribution and marketing.

“Dave has earned an international reputation for excellence while advising dozens of major airlines in all major geographies globally, and I am delighted he will be joining our leadership team,” said Hrdlicka.

Emerson takes over the role from retiring commercial chief John MacLeod after almost two years in the role.