Accor has undergone a global restructure with its operations divided into two divisions – Premium, Midscale and Economy and Luxury and Lifestyle.
The Premium, Mid-Range & Economy division will be structured around four regions under the leadership of Group Deputy CEO Jean-Jacques Morin.
Duncan O’Rourke has been appointed CEO of the Middle East, Africa, Turkey & Asia Pacific for the Premium, Mid-Range & Economy division.
The others in the executive committee include Thomas Dubaere (CEO Americas); Patrick Mendes (CEO Europe & North Africa); and Gary Rosen (CEO Greater China).
Sarah Derry’s role as Accor Pacific CEO will remain unchanged.
Accor’s Luxury & Lifestyle arm will have dedicated brand CEOs with Mark Willis CEO of Fairmont; Omar Acar CEO of Raffles & Orient Express; Maud Baily CEO of Sofitel, MGallery & Emblems; and Gaurav Bhushan co-CEO of Ennismore.
Accor Group Chairman and CEO Sébastien Bazin will take on the role of Luxury & Lifestyle division CEO.
“The new structure will allow the Group to accelerate growth and better address market developments, deliver the highest possible levels of service for all its stakeholders, facilitating accurate and effective fulfilment of guest needs and expectations, and providing clarity and performance to its partners,” Accor said in a statement.
“The creation of these two operational divisions with clearly identified expertise, ambitions and objectives will enable Accor to leverage its portfolio of unique and diverse brands, leadership across most markets and unrivalled development momentum.”