Accor has appointed Claire Haigh as its new director of communications for the Pacific region.
For the past five years Haigh was global communications director for Pernod Ricard’s Winemaking division and their portfolio of champagnes, spirits and wines in Australia and New Zealand.
Between 2008 and 2013 Haigh was head of communications for Whitbread Hotels and Restaurants in the UK, and prior to that drove creative communications, strategic brand partnerships and external affairs for AB InBev, Coca-Cola and Oakley.
“There has never been a better time to join Accor and it is a fantastic feeling to come into a thriving and dynamic business,” she said.
“I look forward to collaborating with the teams across the business to deliver outstanding work, and I will be focused on growing brand value and visibility to support growth.”