AACB Scholarship winners to focus on a post Covid recovery

Business Events Tasmania's Taryn Reid, one of the AACB's two scholarship winners.

The 2021 Association of Australian Convention Bureaux (AACB) Staff Scholarships have been announced with the winners hailing from Tasmania and the Northern Territory.

Mia Oesterberg, project and events executive at Northern Territory Business Events, and Taryn Reid, business development manager at Business Events Tasmania, will each receive a $3,300 grant to undertake their proposed projects which consider the future of Australia’s business events industry.

“The scholarship embodies our ongoing commitment to excellence and through crisis recovery continues to offer bureau staff opportunities to demonstrate their professional dedication to the business events industry,” said AACB CEO Andrew Hiebl.

Oesterberg’s winning proposal, Understanding how inconsistent communication around domestic border closures have impacted the rebound and recovery of the business events industry, will look at how discrepancies in language, used by each State and Territory, adversely impacts decision makers within the business events industry.

Likewise, Reid’s proposal will examine the requirements and buyer behaviours of professional conference organisers operating in a post-Covid market and the factors influencing decision makers to aid the recovery of Australia’s business events industry.

Penny Lion, executive general manager events at Tourism Australia, said she looked forward to seeing the outcomes of the projects.

“Business Events Australia is very proud to support the future development of our industry, especially in response to crisis recovery to ensure Australia remains a competitive business events destination internationally,” she said.